Bikurim is an evolution from yesterday’s philanthropy to the new generation of philanthropic investment called “Economic Zionism”. For the first time, people throughout the globe can take part in equipping the family-run small business owners with the tools they need for growth and self-sustainability.  We are marching under one banner to bolster the economic situation within Israel’s heartland. Because together we can take practical measures to further reestablish the Jewish people’s place within our ancestral homeland, for today, and for generations to come.